The company’s headquarters are located in St. Gallen, Switzerland, where 200 employees work on the creative, administrative, and marketing activities of the company. The design process begins with the fabric; Kriemler then sketches his designs. Akris fabrics are often custom-produced; sometimes, development of a fabric may take years. Most of the fabrics used in Akris [...]
Posts Tagged ‘Akris’
Sales and stores (2)
Approximately 40% of Akris sales are in North America. Akris was first sold in the United States in 1998; the brand can now be found in 70 U.S. stores, including over 20 Neiman Marcus locations and 30-some Saks Fifth Avenue locations. Freestanding Akris boutiques are located in Boston and New York City. Akris Punto is [...]
Sales and stores (1)
Akris is the largest Swiss clothing producer, though it does not disclose sales or profit figures. Its value has been reported as approximately $500 million; the company has not disputed this figure, but the number may an overestimate “judging from Kriemler’s response when that number is tossed out. Akris clothing is sold in more than [...]
History of Akris (4)
Akris was admitted to the French Chambre Syndicale, the governing body of the French fashion industry, in 2000. The company delayed participating in Paris Fashion Week until 2004, when it was able to secure a spot on one of the event’s most important days. In the 2000s, the company was one of the world’s fastest-growing [...]
History of Akris (3)
Under Albert Kriemler’s creative direction, Akris became increasingly conscious of the quality of its design. Albert is “known for his creative flair and demand for uncompromising quality”. In 1995, Akris also introduced a somewhat less expensive, younger-looking line called Akris Punto.
History of Akris (2)
In 1980, Max Kriemler’s right-hand man died. Though Max’s son Albert had planned to travel to Paris to study fashion and apprentice at Givenchy, Max asked Albert to postpone his education for two years to assist in the company’s transition. He agreed. Albert would never complete his fashion education; within those two years, he had [...]
History of Akris (1)
Akris was founded in 1922 by Alice Kriemler-Schoch; the word “Akris” was derived from the letters of Kriemler-Schoch’s name. The company initially made simple, dotted aprons that were crafted by Kriemler-Schoch on a single sewing machine. In 1944, Kriemler-Schoch’s son Max Kriemler took over the business. The company grew significantly and began producing “high quality [...]